Answer 8 questions about your profile. Get an honest, section-by-section score with specific rewrites — free and instant.
Most mortgage brokers in Canada have a LinkedIn profile. Very few have one that actually works. There is a difference between being findable and being compelling — and for licensed brokers, that gap is where referral opportunities go quiet.
This free audit reviews your photo, headline, banner, About section, activity, and posting consistency. In under two minutes you will know your score, your top three fixes, and you will have rewritten headline options and a new About section draft ready to use — all built for licensed Canadian mortgage professionals and aware of the advertising and disclosure rules set by your provincial regulator.
No login required. No credit card. Paste your LinkedIn URL if you have it handy, answer 8 questions, and run it.
Your photo is often the first thing a referral partner notices. First impressions form in under a second.
The most valuable line on your profile. Paste exactly what it says under your name.
The background image behind your profile photo. Most brokers leave this as the default — it's a missed opportunity worth 10 points.
Paste your full About section — click "see more" on your profile to expand it first. Leave blank if you don't have one yet.
The pinned items below your About section. This is prime real estate — a booking link, lead magnet, or strong post pinned here can generate inbound directly.
Paste your current role title and description. If there's no description — just the job title — paste that and we'll flag it.
Recommendations from clients and referral partners are the strongest trust signal on LinkedIn. Check your profile and count them.
How often you post signals credibility. Referral partners who visit your profile and see no activity assume you're not engaged.
Free. No login. Results stream in instantly.
Next step
Four human-written, provincially-compliant LinkedIn posts every month — delivered to your Google Drive. Start with a free trial, no credit card games.
Starter
4 posts + Adobe Express image templates. Add your logo and post.
Most popularBranded
4 posts + images pre-branded with your logo and colours. Ready to post.
Newly licensed? See the New Agent Launchpad ($97 one-time) →
A professional headshot, a keyword-rich headline that goes beyond your job title, a client-focused About section, and consistent posting activity. Compliance-aware content that follows your provincial regulator's advertising and disclosure rules and demonstrates expertise is the differentiator most brokers miss.
Four times a month is the minimum effective frequency. Consistency matters more than volume — showing up reliably keeps you top of mind with referral partners without overwhelming your feed. That is exactly what SparkLynk Mortgage Content Engine delivers — starting at $89 CAD/month.
Go beyond your job title. Include who you help, what problem you solve, and a geographic indicator tied to where you are licensed. The audit will generate five specific headline options based on whatever you provide.
Yes. The default LinkedIn banner is a missed opportunity. A custom banner with your name, brokerage, and a clear value statement is one of the highest-impact changes you can make in under an hour.
Yes — but indirectly. LinkedIn's primary value for mortgage brokers is referral visibility. When real estate agents, financial planners, and past clients see your content consistently, you become their first call when a mortgage need arises.
Aim for at least five — ideally a mix of clients, real estate agent partners, and colleagues. Recommendations from real estate agents carry particular weight as they signal active referral relationships to anyone viewing your profile.
Yes. No login, no credit card, no catch. Paste your LinkedIn URL, answer 8 questions, and run it. Results stream in instantly.
The audit tells you what to fix on your profile. Mortgage Content Engine does your ongoing LinkedIn posting for you — 4 compliant posts a month, written in your voice, delivered to your Google Drive. starting at $89 CAD/month with a 7-day free trial.
